Seminar on “Accessory Design, Development & Branding”


Seminar on Accessory Design, Development & Branding” was held on 26 August 2022, in A 206 Ramaiah Technology Campus, RUAS. The seminar mainly focused on understanding product space in the development & design of accessories, branding, and brand image. The highlights were also on E‑commerce, retail analytics & forecasting, development, and replenishment plans. The resource person Shri. Gautam. V. Kedoor Product Head, Uni-world said that Today, accessories make fashion. Shoes, jewelry, handbags, and hats are icons of style and taste, symbols of distinction and identity, and witnesses of the made-in-Italy quality. For this reason, the major fashion brands always give more importance to accessories in their multiple interpretations requiring dedicated professionals. Therefore, the concept of understanding, training in the field of branding along with case studies and practical activities in the field, leads to the achievement of a fundamental objective”. He also said It is important for accessory designers to have knowledge about the past, current and possible trends”. Students benefitted a lot from this session & gave a wider perspective of the industry.